Command Brand partners with Hannah Brown to inspire students with delulu-style interior design

The brand is giving away 50,000 dollars help make students’ dreams of design come true

ST. PAUL, Minnesota., July 9, 2024 /PRNewswire/ — This Back to College season, Command Brand partners with two-time New York Times bestselling author, television personality and lifestyle expert, Hannah Brown, to show how the delulu mindset is the secret to designing happiness. From customizing a happy space in a new home or apartment to maximizing your dorm room to reflect your true self, Hannah Brown and Command Brand show college students that the design possibilities are endless with a little creative inspiration and all the right products.

As a former interior designer and graduate of the University AlabamaHannah Brown knows firsthand that having a personalized space is essential to staying inspired during the school year—and what it takes to make it happen. Hannah worked hand-in-hand with Command Brand to create Delulu Design 101, an online crash course to help college students apply the mindset that if you can imagine it, you can do it to maximize their space with Command Brand products for damage-free decorating and organizing.

“College is a crucial time for personal growth and self-expression. It’s a time for discovery and self-discovery,” said Hannah Brown, Delulu Design Expert at Command. “I’m thrilled to partner with Command to inspire and support students’ dorm design dreams with Delulu Design 101, which we created together to encourage everyone to adopt the mindset that if you can imagine it, you can make it happen, especially with the versatile and durable Command products.”

The transition to college and settling into a new home can be a mixed bag. In a 2023 study commissioned by 3M Command Brand, 62% students agree that their space should reflect who they are, but many avoid hanging decorations in temporary living spaces because they feel it’s more trouble than it’s worth. With Command Brand, it’s easy to create a comfortable and unique space with personal decor that won’t get damaged. And to make it even easier, Command Brand is offering 10 students the chance to win 5000 dollars to make their design dreams a reality. To enter, students simply need to share their own delulu design inspiration on Instagram, TikTok or YouTube with the hashtag #CommandDeluluDesign and tag and follow Command. The contest runs from July 9-30, 2024, and potential winners will be notified in early August.

“The Command brand believes that life is more enjoyable when your space reflects you. This couldn’t be more true for college students—many are living in their own homes for the first time and want a space that reflects their personality without the stress of leaving behind damaged walls when it’s time to move out,” said Tate Galvin, Global Vice President, Home Improvement, 3M. “As the most trusted brand for college students in damage-free hanging, our easy-to-hang products help college students confidently decorate and customize their spaces whenever inspiration strikes—time and time again.”

Command Brand offers a wide range of practical products, design tips and tricks that help students and young adults customize their happy spaces and fully share them with the world. All products are easily removable, making it easy to express yourself without the fear of change.

For more information about the sweepstakes, visit For more information about Command products, visit or follow us on Facebook, Instagram or Pinterest at @Command.

NO PURCHASE NECESSARY. Open to legal residents only US and DC, who have reached the age of majority in their jurisdiction of residence and are enrolled in a post-secondary school. Void where prohibited. Enter 7/9/24 at 8:00 a.m. CT – 7/30/24 at 11:59 p.m. CT. LIMIT 1 ENTRY PER PERSON. Taxes are the responsibility of the winner. Subject to Official Rules available at Sponsor: Command Brand, 3M, St. Paul, MN 55144. Odds of winning depend on the total number of eligible entries received.

About the order Mark
The Command brand exists to help you fearlessly transform your space with smart, non-destructive decorating and organizing solutions that install easily and remove cleanly without tools. We believe there’s excitement in trying new things and that nothing should stop you from being brave enough to go after what you want in life. Command products hold strong on most surfaces, even where screws and nails can’t, to help you create your own happy space.

About 3M
3M (NYSE: MMM) believes that science helps create a brighter world for everyone. By unlocking the power of people, ideas and science to reimagine what’s possible, our global team uniquely addresses the opportunities and challenges of our customers, communities and planet. Learn how we’re working to improve lives and create what’s next at

View original content to download media:

SOURCE 3M Company